Privacy policy

The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, takes place in accordance with the General Data Protection Regulation (GDPR) and pursuant to the country-specific data protection regulations applicable to ARILEX GmbH (DSAnpUG-EU / BDSG). With this Privacy Policy, our company would like to inform you about the nature, scope and purpose of the personal data collected, used and processed by us. Furthermore, this Privacy Policy informs you about your rights.

You generally do not need to provide personal data to use our website. However, we may need your personal data in order to be able to offer our services in individual cases, for example when sending information material, ordered goods and also for answering individual inquiries. If the processing of personal data is required and there is no legal basis for such processing, we generally seek the consent of the data subject.

As the controller, ARILEX GmbH has implemented numerous technical and organisational measures in order to ensure the most complete protection of personal data processed through this website.

Name and address of the controller 

The controller pursuant to the GDPR and the DSAnpUG-EU / BDSG and other regulations regarding data protection is: 

ARILEX GmbH 
Werner-von-Siemens-Straße 14
D-30982 Pattensen 

Tel: 05101 - 9195 – 0 Fax: 05101 - 9195 - 55 
e-mail: shop@baby-nova.de 

Executive management: Managing director Armin Struckmeier,  Lothar Struckmeier 

Name and address of the data protection officer 

ARILEX GmbH is not obliged by law to appoint a data protection officer. 

If you have any questions or suggestions regarding data protection, please do not hesitate to contact us directly at shop@baby-nova.de. 

Legal basis for the processing of personal data 

Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 (1) lit. a EU General Data Protection Regulation (GDPR) serves as the legal basis.

In the processing of personal data required for the performance of a contract to which the data subject is party, Art. 6 (1) lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures. 

If processing is necessary for compliance with a legal obligation to which the controller is subject, Art. 6 (1) lit. c GDPR serves as the legal basis. 

In the event that processing is necessary in order to protect the vital interests of the data subject or of another natural person, Article 6(1) lit. d GDPR serves as the legal basis.

If processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject, Art. 6 (1) lit. f GDPR serves as the legal basis for processing.

Cookies

Cookies and how they may be used by us 

Cookies are specific identification marks that can be transferred to the hard disk of your computer or other terminal devices so that our systems can, for example, recognise your device. 

We also use cookies for other purposes. For example, we can:

  • recognise you automatically when you log into our website. This gives us the option to make specific product recommendations and to offer further functions and services where applicable.
  • display content on the ARILEX GmbH website that is specifically tailored to your interests, including advertising. 
  • conduct research and diagnostics to improve content, products and services. 
  • prevent fraud attempts. 
  • improve security. 

Cookies have the advantage that they allow you to use many of our offers (services/features). Not allowing the setting of cookies or rejecting cookies in any other way means that it is for instance not possible to use other products or services that require registration.


Rejecting cookies: Browser settings

The help function of most web browsers explains how to prevent your browser from accepting new cookies, how to have your browser notify you when you receive a new cookie, or how to disable all cookies you receive. Similar functions such as Flash cookies, which are used by browser add-ons, can be deactivated or deleted by changing the settings of the browser add-on or via the website of the browser add-on creator.


General data and information

In addition to personal data, information that is not assigned to a specific person, such as the browser used, operating system, number of visits, etc., is sometimes collected automatically when you access our website. We collect these data solely for statistical purposes in order to further optimise our website and to make our internet offers even more attractive. The data are collected and stored exclusively in anonymous or pseudonymised form and do not allow any conclusions to be drawn about you as a natural person.

Erasure and blocking of personal data 

ARILEX GmbH processes and stores the personal data of the data subject only for the period necessary to achieve the purpose of the storage or to the extent required by the European directive and regulatory authority or by any other legislator in laws or provisions applicable to ARILEX GmbH.

If the storage purpose lapses or if a storage period prescribed by the European directive and regulatory authority or any other relevant legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.


Rights of the data subject

You can receive information about your data stored by us free of charge at any time without stating any reasons. You can block, correct or delete the data collected by us at any time and object to the anonymous or pseudonymised collection and storage of data for the purpose of optimising our website.

You can also revoke your consent to the collection and use of data given to us at any time without stating reasons; data processing remains lawful until the time of revocation.

Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority (for example the State Commissioner for Data Protection of Lower Saxony) if you believe that the processing of your personal data is unlawful.

Transfer of data to third parties

For the fulfilment of the contract we pass on your data to the shipping company commissioned with the delivery, where this is necessary for the delivery of ordered goods. Established and trustworthy service providers are used for this purpose. For the processing of payments we pass on the payment data required for this to the credit institution commissioned with the payment and, if applicable, to the payment service provider commissioned by us or to the payment service selected by you during the order process. 

Data protection for applications and during the application process

ARILEX GmbH collects and processes the personal data of applicants for the purpose of handling the application procedure. Processing may also be carried out electronically. This is particularly the case if an applicant sends corresponding application documents electronically, for example by e-mail, to the controller. If ARILEX GmbH concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If ARILEX GmbH does not conclude an employment contract with the applicant, the application documents will be automatically deleted four months after notification of the rejection decision, provided that deletion does not conflict with any other legitimate interests of the controller. Other legitimate interests in this sense are, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).

Data protection provisions for the application and use of Google Analytics 

The website of Arilex GmbH uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and enable analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

In case of activation of the IP anonymisation on this website, your IP address will be truncated within Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there. On request of the proprietor of this website, Google will use this information to assess your use of the website, to compile reports on website activities and to provide the website proprietor with further services related to the use of the website and the internet.

The IP address transmitted by your browser as part of Google Analytics is not connected with any other Google data. You can avoid storage of the cookies by adjusting your browser software accordingly; we do however point out that in this case you may not be able to use all the functions of this website to their full extent. Further, you can avoid collection of the data created by the cookie and referring to your use of the website (incl. your IP address) by Google as well as the processing of these data by Google if you download and install the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=en

Please note that this website uses Google Analytics with the extension “_anonymizeIp()” and therefore IP addresses are only processed in a truncated form in order to ensure that they cannot be directly linked to a particular individual.

Further information and Google's current privacy policy can be viewed at https://www.google.de/intl/de/policies/privacy/ and http://www.google.com/analytics/terms/de.html.

Purposes of the processing: On request of the proprietor of this website, Google will use this information to assess your use of the website, to compile reports on website activities and to provide the website proprietor with further services related to the use of the website and the internet.

Legal basis: The legal basis for the use of Google Analytics is your consent in accordance with Art. 6 (1) s.1 lit. a GDPR.

Recipient/ categories of recipients: The recipient of the collected data is Google.

Transfer to third countries: Personal data will be transferred to the USA under the EU-US Privacy Shield on the basis of the European Commission's adequacy decision.

Duration of data storage: The data sent by us and linked to cookies, login details (e.g. user ID) or advertising IDs are automatically deleted after 14 months. Data whose retention period has been reached is automatically deleted once a month.

Google Analytics is explained in more detail at this link https://www.google.com/intl/de_de/analytics/.

Social media

Our website uses so-called social plugins (“plugins”; only forwarding, no “Like” button) of the social network Facebook, which is operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). An overview of Facebook plugins and what they look like can be seen here: https://developers.facebook.com/docs/plugins.

Your browser will create a direct connection to the servers of Facebook only when you activate the plugins and thus give your consent to data transmission. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then sends data (including your IP address) to Facebook. We have no influence on the amount of data collected by Facebook using the plugins. As far as we know, Facebook will in any case receive information about which of our web pages you have visited currently and previously. By using the plugins, Facebook receives the information that your browser has called up the corresponding page of our website even if you do not have a Facebook profile or are not currently logged in. This information (including your IP address) is transmitted directly from your browser to a server operated by Facebook in the USA and stored there. If you interact with the plugins, the corresponding information is also transmitted directly to a Facebook server and stored there. The information is also published by Facebook and displayed to your contacts there.

The purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and your options for setting up your privacy protection, can be found in Facebook’s Privacy Policy at http://www.facebook.com/policy.php.

If you are a member of Facebook’s social network and you want to limit the collection of data through our web pages and the aggregation of your user data with the data Facebook has stored about you, you should log out of Facebook before you visit our website. You can also completely prevent the Facebook plugins from loading in the future with add-ons for your browser, e.g. the “Facebook Blocker”, available at http://webgraph.com/resources/facebookblocker/.


Getting in touch

If you have any further questions about the collection, processing or use of your personal data, please contact us. The same applies to access, blocking, erasure and rectification requests regarding your personal data as well as to withdrawals of previously given consent.